HIDA is developing a standardized, centralized system, enabling:
to publish product information once
to access current, manufacturer-verified content across partners
to reduce manual work, reformatting, and back-and-forth corrections
to move faster into scalable digital commerce
This sets the foundation for clean, consistent, trusted data across the channel.
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Learn about program goals, participants, purpose, and expected benefits.
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Standardized form for collecting and organizing product attributes
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Get instructions on adding product data, uploading the data template and digital assets, and more.
Strong product images drive online sales. They make it easier for buyers to find, understand, and choose your products — reducing back-and-forth with distributors. Learn what distributors expect today and where some manufacturers still have gaps.
Agility is the software partner supporting the HIDA PDX Program, providing tools and expertise to help implement and manage standardized product data. Their platform enables efficient data validation, uploads, and ongoing data management aligned with HIDA’s standards.
Learn more about Agility >
Kelley Taft Senior Vice President, Membership 703-838-6127 [email protected]
Sarah Stensrud Director, Membership 703-838-6104 [email protected]
Michael Agis HIDA PIM Consultant [email protected]